The Age of Instant Gratification

How Our Desire for Immediate Results Shapes Societyand Our Workplace. In today’s fast-paced world, the expectation of instant gratification has become deeply ingrained in our daily lives. From the convenience of same-day delivery to the immediacy of social media likes, the desire for instant results is evident in almost every aspect of our society. This …

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HILLBILLY HEROS, MUSIC AND IDIOMS

and a little personal nostalgia… Most of you know by now, that as the writer of the emails you receive and our monthly newsletter the inkdot, I like lists! And I like to read and write things that are inspiring and real and teach important truths. Wisdom that comes from experience is valuable. When we …

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The Power of Buckslips.

Elevate your marketing strategy. In the fast-paced world of marketing, where every message competes for attention, the goal for effective communication tools is unending. With everyone looking to the digital frenzy for answers, a humble yet powerful marketing tool often gets overlooked: the buckslip. Despite its unassuming nature, the buckslip holds immense potential to enhance …

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How to Use Canva

Desktop Version/(Mobile Version use link below.) Canva is a graphic design tool with a user-friendly interface, making it easy for anyone to create designs. Here’s a step-by-step guide on how to use the desktop version of Canva. Canva is versatile but not as robust as In Design or Illustrator. Sign Up/Login: That’s it! You’ve now …

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What is the Right Fold for YOUR Brochure?

Picking the right fold.

When it comes to producing an engaging brochure, you want something that gets people interested in holding, opening and reading it and how it’s folded can make a difference. Different folds serve different purposes and there are many in the printing world. The three most common are C Fold, Z Fold, and the Single Gate …

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INFLATION

Why it matters to YOU, ME and BUSINESS! Inflation is the rate at which the price of goods and services increase.  In January, 2024, the Labor Department surprised economists with its report on the consumer price index (CPI). In December, the CPI rose by 3.4% on an annual basis, surpassing the 3.1% gain in November and exceeding the …

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Words Have Power

Keeping Good on Paper Because Words Have Power In the realm of marketing the phrase “Keeping Good on Paper” takes on a profound meaning. As someone who thrives on the power of words, let’s explore how this concept goes beyond the literal and becomes a mantra for effective communication.    If you work with people …

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