WHY YOU NEED A STRONG VISUAL IDENTITY

Marketing represents how a brand communicates to its customers and highlights the value of its products. Communicate a feeling or a message. Marketing represents how a brand communicates to its customers and highlights the value of its products. “Branding demands commitment; commitment to continually re-invent; striking chords with people to stir their emotions; and commitment …

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Marketing Strategies for Home Professionals: Expert Tips

This post is from Porch.com with premission. Denisse Garcia Being a home professional is an incredibly rewarding career. From a professional home builder to a professional home stager to everything in between, they’ve all got something in common, the desire to be successful. The moment to discover what marketing strategies you should concentrate on to …

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Research Shows Importance of Printed Medical Brochures

In our increasingly digital world, some may think that printed medical brochures have outlived their usefulness. But research shows that even in today’s digital age, printed materials remain valuable educational tools for healthcare providers. According to data cited by the EPA, 67.4 tons of paper and paperboard municipal solid waste were generated in 2018, of …

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Business Product Sell Sheets

What the heck is a sell sheet? A sell-sheet is a one-page sheet used in sales to attract attention to your product. Sell sheets are a way of showcasing the benefits of your idea in a succinct, static, compelling way. Look at them as one-page advertisements.  Use a Catchy, Bold Headline When someone looks at …

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The Difference Between Promotional Products and Corporate Gifts

If you are the buyer of Promotional Products or Corporate Gifts, here are a few tips on understanding the difference. PRICE: Promotional Products will, ideally, cost you under $10.00 per piece since it’s considered a giveaway.  Corporate gifts will more than likely cost you $25.00 to $50.00 per individual gift, as they are a gift of …

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