Unlocking Business Success with Customer Relationship Management (CRM)

In today’s fiercely competitive business landscape, customer relationship management (CRM) has emerged as a strategic imperative for companies across industries. CRM is not just another acronym; it represents a comprehensive approach to building and nurturing customer relationships. Let’s look at the world of CRM, its significance, and how it can be a game-changer for businesses. …

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Understanding Promotional Products

Swag…Something…We…Always…Get Let’s have some fun and help grow your business.  Feel free to respond with questions about your current projects or immediate needs.  FIRST: WHAT IS A PROMOTIONAL PRODUCT? Promotional products are known as the most effective method of marketing tactics used. Whether it is a newly established business or a giant business, promotional products …

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Top Business Challenges of 2023

As we step into the third quarter of 2023, businesses are still grappling with economic uncertainty, scarcity of labor, and disturbances in the geopolitical landscape. The burning question on the minds of business leaders is: “How can we drive growth amidst challenging circumstances?”What are your top business challenges of 2023? Business Leaders Expect a Recession With …

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Paper or Digital Communication

New Two Sides Survey Shows U.S. Consumers Want the Right to Choose. Paper or Digital Communication. Submitted: Kathi Rowzie August 15, 2023 DAYTON, OHIO – August 16, 2023 –  In an attempt to reduce costs, many banks, utilities, insurers and other service providers are switching consumers from paper to electronic bills and statements, often without their consent, …

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Direct Mail, Digital Noise or Tangible Touch.

Guest Karen Kimerer of Keypoint Intelligence. All about direct mail and understanding digital noise and the importanct of tangible touch. Over the past decade, businesses have increasingly turned to digital marketing strategies to reach their target audiences. While digital marketing has proven to be effective in many ways, it’s still important not to overlook the …

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Know How to Prepare You File For Print!

Some useful tips when sending a file to be printed.  Either printed digital or offset, this will ensure a smooth process for your project. Process Color This is a color separation method that uses percentages of Cyan, Magenta, Yellow, and BlacK overlying each other to create a full-color composite. This allows the full range of …

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