Marsha Nix

The Psychology of Color in Marketing (Post I of IV)

The Psychology of Color in Marketing, Post I of IV Life is in living color. Color is a meaningful constant for sighted people and it’s a powerful psychological tool.  By using color psychology, you can send a positive or negative message, encourage sales, calm a crowd, or make an athlete pump iron harder. Employ the …

The Psychology of Color in Marketing (Post I of IV) Read More »

What About Flyer’s and Brochure’s

What About Flyer’s and Brochure’s? The most attractive and crisp way of describing a business and its products is through a flyer or brochure. Put on your goggles and look at a flyer or brochure like a “wingman.”  Your company’s “wingman.”  You are leading your organization with specific goals and strategies.  Just like the Blue …

What About Flyer’s and Brochure’s Read More »