CRM, Bountiful Leads and Increased Profitability Customer Relationship Management (CRM) solutions is a must-have for all business, small, medium, and large. A CRM solution will enable you to gain a deep understanding of your customers and prospects, build an intimate relationship with them and provide them with outstanding service. Along with providing you with the …
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Understanding Community Bank Challenges First, let’s define what it means to be a community bank. The dictionary tells us: comm.mu.ni.ty bank is a noun and it is a commercial bank that derives funds from and lends to the community where it operates, and is not affiliated with a multibank holding company. The FDIC Community Bank …
Marketing Strategies to Take Your Small Business to the Next Level September 19, 2022 Denisse Garcia Owning and operating a small business is a wonderfully fulfilling endeavor, especially when you can see all your hard work translating into growing your audience and consequently your revenue. With technology advances making starting a small business at home more accessible than ever, this …
QR Codes in Print Marketing With the tight competition in the print media industry, how can you leverage QR Codes? What are QR Codes anyway? QR code stands for a “Quick Response” code. They are 2D barcodes that contain any kind of information that can redirect scanners to online information. These codes are accessed using …
How many supply chain managers does it take to screw in a lightbulb? None, the lightbulbs are late. Painful paper cuts continue as supply-chain shortages affect envelopes. We should be used to shortages by now, right? Well, you can add one more to the ever-growing list of items that paper supply issues are wreaking havoc …
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CRM – Customer Relationship Management – Why Do You Need a CRM Solution Your customers’ journey In your CRM, you will be able to plan your course of action. Rather than rely on a spreadsheet, planner, or (heaven forbid) a Rolodex, a course of action can be laid out every step of the way. This …
CRM – Customer Relationship Management – Part I of II Why Do You Need a CRM Solution? CRM (Customer Relationship Management) software is a program designed to gather all aspects of your customer information in one place. A CRM solution helps your business organize interactions and relationships with customers and prospects alike. CRM software centralizes …
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The Difference Between Inbound and Outbound INBOUND MARKETING Pulls IN interested prospects Solves their needs Interactive with prospects – engaging content, consistently – LinkedIn – email As helpful content is consumed, audience members become leads Where you see it: websites, blogs, eBooks, opt-in emails, SERP, (Search Engine Results Pages. These are the pages displayed by search …
Outbound Marketing Outbound marketing is about reaching “out” to potential customers. Some marketing professionals see it as standing next to someone with a megaphone and yelling a message they do not want to hear. It’s what people think about when they hear the word “marketing” — cold calls, billboards, TV ads, radio ads, flyers, etc. …
What is Quiet Firing? We talked about “quiet quitting” and now we have “Quiet Firing.” Why all the quiet? Maybe we should make some noise. Quiet firing refers to a phenomenon in which employers demoralize unwanted workers to the point that they decide to quit. Paul Lewis, Chief Customer Officer at Adzuna, defines it as …
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